Task
After completing the Crocs Crush Campaign, Crocs approached us with another project for Mega Crush. We were tasked with elevating the Mega Crush Campaign by bringing our own unique sense of style through bold design and animation.
Our Approach
Our intention with this project was to create a video that had the product front and center. Crocs was sending this design out to all of their markets globally, so we designed the city to quickly change around the product to reflect a global multi-verse in constant flux. The featured video was supported by a print campaign. The models were shot on green screen and comped into our fully CG multi-city wolds. Big thanks to the wonderful Crocs team and all of the talented artists that contributed to this fun project.
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